Memetics Books


This is a collection of books related to the topic of altruism. The list is associated with my 2011 "Memetics" book - which is now available. For the main list of memetics books, see here.

Memetics: Memes and the Science of Cultural Evolution by Tim Tyler (2011)
Memetics is the name commonly given to the study of memes - a term originally coined by Richard Dawkins to describe small inherited elements of human culture. Memes are the cultural equivalent of DNA genes - and memetics is the cultural equivalent of genetics. Memes have become ubiquitous in the modern world - but there has been relatively little proper scientific study of how they arise, spread and change - apparently due to turf wars within the social sciences and misguided resistance to Darwinian explanations being applied to human behaviour. However, with the modern explosion of internet memes, I think this is bound to change. With memes penetrating into every mass media channel, and with major companies riding on their coat tails for marketing purposes, social scientists will surely not be able to keep the subject at arm's length for much longer. This will be good - because an understanding of memes is important. View on Google Books the book page, the author page, or the book contents.
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Kin selection
Reciprocal altruism
Group selection


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